On-Page SEO: The Practical Guide For SEO Beginners 2025

You get unlimited access to creative assets and can organize and use them however you like. This article is your complete 101 guide to On-page SEO, what it means, why it makes a difference to search engine crawlers, and how to implement it in 2024. Google search algorithms have become more intelligent, and besides keyword relevancy in content, they are also looking for topic relevancy.

Use Structured Data Markup

A well-structured URL provides both humans and search engines an easy-to-understand indication of what the destination page is about. Keeping URLs relevant and compelling can impact the page’s visibility in search results. In the rapidly evolving world of digital marketing, SEO remains a cornerstone of any successful B2B marketing strategy. 49% of marketers report that organic search has the best ROI of any marketing channel.

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External links to related pages can help Google figure out your page’s topic. It also shows Google that your page is a hub of high quality content. Then, add a few internal links from those pages to a high-priority page on your site. You want to check your site’s code to make sure your page title is wrapped in an H1. So, we changed the blog post into a comparison article PLUS a free interactive backlink checker tool.

• The meta description is the little blurb beneath your title tags that appears in the search results.
• For the record, a map pack shows GBPs close to the area relating to your search query (or based on your location).
• E.E.A.T has become an essential part of SEO today – especially in the age of AI content.
• After selecting your keywords, create content that is detailed, helpful, and aligned with user intent.

Well, my Google Search Console guide isn’t that easy for someone to link to. And I’m not afraid to say that it qualifies as “high-quality content”. How quickly (or slowly) your site loads has a direct impact on your Google rankings.

This means that your site needs to be easy to navigate — no matter which page a searcher (or search engine crawler) lands on. (In fact, the first Google result for this keyword has approximately 3000 words.). Chances are that somebody who looks for such a broad term expects a broad answer. You can improve your SEO score by fixing the errors and issues that the Seobility SEO checker found on your website.

At SeoProfy, we believe that a personal approach to each client and custom strategies can lead to results that overcome all expectations! You’re welcome to check this SEO case in a highly competitive niche, where our team managed to accelerate organic traffic from 1,200 to 4,000 per day in 12 months. People will access your site from mobile devices, like smartphones and tablets.

This means they’re practically invisible unless someone has its direct URL, or stumbles upon them through an external link. A backlink is a link from one website to another, considered a vote of confidence and authority in the eyes of search engines. On-Page SEO involves optimizing individual SEO Anomaly web pages to rank higher in search engines. On Page SEO is all about optimizing the elements on your website.

Select a program, get paired with an expert mentor and tutor, and become a job-ready designer, developer, or analyst from scratch, or your money back. For the latest, follow Cyrus on Twitter, or check out more of his posts on Moz. Cyrus Shepard is the founder of Zyppy SEO, an SEO consulting and software company. He writes/tweets about Google ranking signals, SEO best practices, experiments, tactics, and industry updates. Add to this incoming links from pages with related, co-occurring phrases and you’ve given your page powerful contextual signals.

And make sure your most important pages have a good number of links pointed to them. The Pro version of All in One SEO includes a handy Link Assistant. This will display a list of orphan pages and for all content, make recommendations for internal links. Additionally, links help users find related content on your site. Naturally, when a new post is published, it’s an orphan page to start with. If your page is targeting a specific term or phrase, make sure to include it in the URL.